Top 7 Mobile App Development Trends to Follow in 2020

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2019 was great for the progression in incorporating automation and artificial intelligence, and it is expected to be more significant as $581.9 billion revenue in mobile app developments by the end of 2020. The interesting fact is 90% of iOS apps, and 95% of the android apps are free. 

The market for mobile app development is crowded, and each day the competition is increasing. As per reports, during 2019, there were 2.47 million applications in Google Play Store and 1.8 million applications on the Apple App Store. 

That number was humongous and still growing day by day, giving rise to some beautiful mobile app development trends for 2020.

Artificial Intelligence 

Artificial Intelligence is growing exponentially every year, and it is estimated that by the end of 2024, the industry will generate a revenue of $191 billion. After the virtual assistant Siri or Alexa, Apple released Core ML3.

This is the new mobile application framework for iOS mobile applications. The procedure for android app development has also changed after improvement from earlier app-building data. 

Some expected future trends are expected to be an integration of artificial intelligence with the internet of things, automation in IT functions, prediction of user behaviours, subject identification with a smart camera, adaptive and high battery lifespan, and highly reliable cybersecurity.

Blockchain Technology

Blockchain technology has a decentralized database with the presence of a chain of blocks across several personal computers. The data gets stored in the old blocks, and everybody receives a new copy of the entire database. Blockchain technology is supported by artificial intelligence. 

This is evident that the technology of hybrid app development prevents the creation of fake versions of the original documents and prevents data breaching. The blockchain-enabled mobile applications have incorporated several online wallets and smart ledgers. 

The future of blockchain technology is high as it can be included as a service, i.e., BaaS, cryptocurrency exchange and trading, anti-piracy technology, and tokenization of assets.

Beacon Technology

The first mobile app developed with beacon technology was in 2013, and from then onwards this technology has faced significant changes and modifications. 

Beacon technology has enabled mobile app users to connect Bluetooth and geolocation facilities, making sure the retailers or businesses share valuable offers and discounts to the customers passing by the stores. 

It is also useful in evaluating consumer behavior and buying patterns. The mobile app can detect and recognize consumer interest over a specific product or services, and then analyze those data to come up with exclusive deals and offers, making sure the consumer closes the deal. 

The innovative concept of delivering high customer excellence can be achieved by incorporating mobile applications with proximity marketing campaigns. 

Internet of Things

Mobile app development services are now more focussed on providing predictive analysis with the help of artificial intelligence and the internet of things (IoT). 

63% of the users feel using mobile applications have simplified their lives with the incorporation of the internet of things. IoT can be beautifully used to exemplify workspaces and organizations are coming up with innovative ideas for mobile app development. 

It can be concluded that IoT will be omnipresent in all the smartphones from 2020, and the devices connected with IoT will grow to 30.73 billion. IoT has some wonder future endeavors, such as its applications will increase in industries of healthcare, IT sector, artificially enabled devices, and IoT will be contributing towards the development of smart cities.

5G Technology

4G usage is drastically improved to 100 times more powerful 5G technology with the advent of 2020. 90% of the world’s population is now having an internet connection. And with the introduction of 5G technology, mobile app developments have been registering more online activities than ever. 

At the end of 2020, there will be 6.95 billion registered internet users, which will be striving towards adopting 5G networks. Apart from high speed and wireless connectivity, 5G technology will provide the facilities of 3D gaming, data security, and augmentative reality to mobile app developers. 

With proper designing, 5G technology will support the developers to come up with a highly connective and increased momentum of mobile apps.

eCommerce

Online shopping can be considered a topmost online activity for 6.95 billion smartphone users with an active internet connection. 

Mobile devices are expected to generate more than 50% of global website traffic. Amidst these enhancements, eCommerce stores are somewhat increasing exponentially, with 40% of generation Z consumers. 

Almost every other business is developing an online store or platform for connecting with their customers. 

It is essential for staying competitive and market-relevant for the brands to introduce mobile apps for driving sales. It is expected that by the end of 2020, 70% of the total eCommerce sales are coming from mobile applications.

Augmented Reality 

The most unconventional mobile app development has come up with the idea of augmented reality. Future applications will be drastically improved with the integration of UI and UX interfaces making virtual reality appear original. 

With advanced internet connectivity, mobile applications with high augmentative reality can be made faster and more convenient for users. It is observed that 71% of the app uninstallation is for app crashes and while application freezing denotes 76% of the app uninstallation. 

It is crucial for the app developers to introduce faster loading apps and mobile versions of the website to counter more than 59% of the app’s uninstallation. Augmented reality has made the details and delicacies more lively and introduced more vibrance inside mobile applications.

User interaction with mobile applications depends upon its various verticals and categories. The retention time, turn around rate, duration of each session, and in-app activity varies significantly with the user interface and compatibility of different mobile apps. 

With the new reforms being introduced, mobile app marketers believe in developing a voice app by 2020, followed by many amazing innovations worth waiting for. The trend of mobile apps is increasing with the transformation of the internet and mobile industry.

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