SEO is so crucial that it judges your thing on the search engine whether to put it on the highly ranked stuff or put in the low-ranked websites that generally get ignored. It is vital to get the knowledge of SEO first and then dive into the internet era to better rank your site on the search engine. The SEO ranking factors are not constant, but they use to change over time. If you are going to publish your blog or you are going to run your already published site more vigorously in 2020, you need to know the SEO trends and strategies that are applicable in 2020.

If you are staying updated with the new advancements and optimization techniques, it will let you stay at the search engine’s top searches and serves you with the massive traffic to earn more.

Here are many factors that affect your website’s SEO ranking, but we are to provide the list of top 10 SEO ranking factors in 2020 to make your site feel confident during the session and even after that.

Check out the list to go better with SEO this time;

Website Security and accessibility

Your website should be owning the SSL security certificate to protect it from malicious attacks and secure the users’ data. You are also required to submit your site to Google and keep the things understandable for the Google bots to analyze and compare the items and the quality better.

Code your site with clarity and comprehensively and then submit the sitemap and robot.txt file to Google and make it explain where the data is located.

Efficient Website

The other leading SEO affecting factor is your page speed.

You are required to make the experience of the users on your website improved, and for acquiring this, your website should be efficient and fast loading.

The page speed factor is not only for the pc version, but from 2018 the Google has announced the mobile efficiency factor that is slowly loading mobile versions could be penalized by Google.

Content Freshness

Content freshness is a thing that matters most while optimizing your website to rank higher in the search engine. It is must for nice digital marketing.

The content should be updated regularly when you come up with advance related to any topic that has already been published.

Do not duplicate content but update the existing articles if you come up with the relevant information.

Stay updating the new content also so the traffic would feel that the site is alive

Authority, Domain age, and URL

To make your website highly ranked and trusted, the age of your site does not matters. Even the new websites can grow faster in means of revenue and traffic if they are well optimized, and their SEO is done correctly.

The websites having the same domain name are not encouraged by Google. The sites that lie in the category of the same domain and contain similar content get quickly penalized by Google as the crawlers configure it.

Your domain name is the matter of great importance, your domain should be authoritative and unique few tools like MOZ, and open site explorer is the best options to check the domain authority.

Optimized Content

Keywords are the primary worth to your website.

LSI keywords or the focused keywords have their prominence the way they are managed in specific content.

The focused keywords should be used more, but the relevant keywords are encouraged.

Do not over-optimize your content keyword stuffing is discouraged.

Use the headings in your content to make it look better and make the hierarchy of it understandable to the Google bots.

Keep the voice by search option in your mind and use long keywords in different tones.

SEOAgra.com offers smart and affordable SEO services in India with right content optimization.

Authoritative business info

The information on your business residing on your website should be genuine and not malicious or fraud. There should be the name, phone number, and address of your business importantly on your website, and also, your business should be the part of Google my business listings to make your business authentic digitally.

The reviews on your business listing are also essential to developing the users’ trust and of the Google bots over the internet. 

Technical aspects

SEO is not the matter to work after the website has been developed, but the SEO of any websites starts working when you intend to make the website and then start manufacturing it.

When you intend to make the website, you first research for the prominence of any niche, whether your thing is popular or not.

When you start developing your website, you should be using the longtail and shorttail keywords in headings and the page links.

It would be best to use the headings from H1 to H6 in your content as per requirement.

Meta Description in the header tag should also be present to let Google have an idea about the stuff on your website and if the content is related to the site or is irrelevant.

Use alt tags and schema markups to optimize your website development better.

Rank Brain Update

Another update in the Google ranking strategy is the rank brain. The rank brain computes the user experience of on different pages of your website and also collectively.

It relies on some algorithms that the Google bots run over the websites like click-through rate, bounce rate, dwell time, and similar factors.

The click-through rate is the percentage of users who visit your page while seeing your website in the search results.

The bounce rate is the percentage of people who click on your website and then quickly press the back button to return to other search results.

The dwell time is the percentage of time people stick to our website.

Links prominence

Links are also an essential factor in the search engine ranking.

The links, whether outbound or the inbound, have their prominence and importance.

The outbound links provide direct contact with the other related informative websites to their use if they want to get any additional information about the topic they are reading at some specific page of your website.

The inbound links serve the purpose of linking the different pages of the websites with one another. While talking about something on your site, provide the hyperlink to that stuff is called inbound linking without inbound linking the pages of your website should be considered as standing individual pages.

Role of social media

The presence of your business geeks on social networks is also vital though the social networks do not make the strong backlinks but are the way to get you the more traffic for your business as your business gets famous on social media.

The social media networks generate the traffic for you and that traffic again shares your thing in case of developing the interest, and then it lengthens the chain in the way.