On the 4^th of May, Google came up with a major update in its algorithm. The update is termed as a “core” update as it is a prominent change in the algorithm they had, which leads to impacting many of the sites. The traffic of your website might be currently affected greatly by this update or it might be entirely untouched. Either way, it is important to know all about this update and how it affects the different industries.

We will first go over the industries that are affected most by the Google update. Namely, those are real estate, travel, health, animals and pets, and society and people who come on the top of the list to be impacted greatly. But those aren’t all. Academic sites that provide valuable assistance to students are also experiencing the brunt of this such as college essay writing service. Many others such as job and educational sites like
https://www.7dollaressay.com/, computers and electronics, science, finance, beauty and fitness, games, and so on are also suffering a big deal due to this update.

People who have recently entered the world of SEO are having a serious misconception that if someone has a high domain authority or score, that will constantly raise traffic and will not be affected by the new Google updates. That is not true. However, there are some recurring trends that are spotted by experts upon sites that got affected versus those who did not.

Updating the content of your site frequently is the first of those factors. It is not about publishing new content on your website but there should be updates of old content too. You can have a team working upon your previous articles and blog posts, updating them not in a minor but a major way. Include new paragraphs, delete information that is irrelevant, add images, or sometimes you might even need to rewrite the article completely. The content must be updated in order to not become obsolete and to stay valuable to the audience.

The sites that have been updating their content ceaselessly have experienced traffic growth despite the same Google update that proved to be destructive to other websites. You do not have to come up with new material daily or even weekly. You basically have to concentrate upon updating the content that has been uploaded previously on your site. There are no hard and fast rules behind how you can update your content as it differs according to each article. But the point to remember is to keep the material relevant enough that it is useful to the readers and the quality is better in comparison to other content.

Here are some tips for you to follow if you are at a loss regarding how to revive old content. If your content has become entirely irrelevant then you have the options to delete it use 301 redirects to lead the reader to the URL that is most relevant on your site or rewrite it to make it more relevant.

Study the content and think about whether there are any ways to make it more useful and actionable. For instance, if adding infographics, videos, or step by step instructions to the article can make it more useful to the readers.

Check if there are any dead links. If there are then fix them instantly as they create an unpleasant user experience for your audience. Providing the best experience for the viewers should be your first priority.

In case you have an article that is translated due to your site having a worldwide audience, be certain that the videos and images are comprehensive to the readers of that particular language. Highlight five main terms that each of the articles is ranked for and then Google them. Find out what are the pages which are coming among the top 10 of your search are doing differently than you. This will be useful in order to improve and enhance your content.

If there are any ways to make the article or blog more simple then use it. Remove words that are too complex to understand for the general audience. It tends to create an unfriendly atmosphere for the reader. Algorithm updates are a tricky business on the whole. Google aims to give its users the best search experience. It is not guaranteed if you fix the issues that we have mentioned you will not be affected entirely by the new update. But ensuring a good user experience should be your primary goal and that will automatically lead to better traffic generation. It is not about scoring a victory or loss when you are working with Google. SEO is all about providing an experience for your viewer that is better than offered by other sites. If that is the main focus then in on a long term basis you can perform better even when a new algorithm update is taking the world by storm.